H&M x Balmain #5

10:22 AM

The fifth and last look from my collaboration with H&M x Balmain. These were taken weeks before release of the entire collection in shops. I was so surprised when I saw how many people came to the opening, even hours and hours before the store would actually open. That is insane, something I personally only saw in movies. I don't think this collection was any more interesting or better made than other past collections from H&M's designer collaborations like Isabel Marant or Versace or Alexandar Wang or Maison Martin Margiela (I could do the whole list without problems). I visited all of them and bought something from every collection. Why is it that for Balmain people went nuts? It's just very very good PR & Marketing. How did he do it? Very simple, months before the release he announced the collaboration on a big red carpet event and had Kendall and Jourdan wearing the pieces from collection. He continued with that kind of PR, all the instagram celebrities and models wore the collection, but most importantly every one of Kardashian / Jenner sisters was in it. I am happy that I was one of the first people to show the collection and try it out. And yes of course, I went to the VIP shopping and I bought all the things that I wanted :D

H&M x Balmain everything

Photos by Roza Zanini
Makeup by NDG makeup
Hair by Hair Box
Assistant: Natasa Anita Radisic

Special thanks to Hotel Esplanade Zagreb

Love, I.

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  1. gorgeus!!!


  2. Ova BALMAIN outfit jos nisam vidjela i mnogo mi se svidja. Mozda jedan od boljih komada!


  3. Anonymous16.11.15

    Love it! Third photo is insane!

  4. Wow! So pretty!


  5. Anonymous16.11.15

    Jel ti možda nosiš ekstenzije ovdje? Predivna si :OO


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